KW Marketing Community
From Strategy to Scale: Turning MREA Models into Automated Marketing Systems
Transform the strategic insights you hear on the MREA Podcast into powerful, automated marketing systems that drive real results for your real estate business.
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🌟 Overview
The KW Marketing Community helps agents bridge the gap between the strategy shared on the MREA Podcast and the execution required to grow your business with confidence.
We take each growth model Jason Abrams discusses and turn it into an actionable AI-powered marketing system that keeps you visible, trusted, and top of mind — without adding more to your already busy plate.
Whether you're a solo agent ready to scale or a team leader wanting to streamline systems, this community gives you the tools, training, and automation to move from prospecting wins today to marketing momentum tomorrow.
🎯 What You'll Learn
Inside the community, you'll master the three-part High-Impact Marketing Framework designed specifically for real estate professionals who want sustainable growth:
Amplify
Build consistent visibility across every channel
Activate
Turn visibility into real conversations and closings
Automate
Scale your business with systems that run 24/7
1. Amplify → Visibility
Stay Consistently Visible Across Every Channel
Use AI to simplify your marketing and maintain a strong presence everywhere your clients look. Create authentic content that shows up on Google, social media, email, and beyond.
  • Build a recognizable personal brand that clients remember and trust
  • Establish yourself as the go-to expert in your market
  • Generate content that feels authentic and sounds like you
2. Activate → Leverage
Turn Visibility Into Conversations, Leads, and Closings
Your marketing visibility means nothing without activation. Transform your online presence into real business results with systems that work while you focus on relationships.
  • Automate follow-up sequences, scheduling, and review requests
  • Keep deals moving forward without letting opportunities slip through the cracks
  • Engage prospects at the perfect moment with timely, relevant communication
3. Automate → Scale
Transform your business into a marketing engine that runs around the clock, generating leads and nurturing relationships even while you sleep. Connect every system and touchpoint for seamless client experiences.
Connect Systems
Integrate your CRM, email, social, and communication tools
Nurture Automatically
Follow up with leads and clients without manual effort
Scale With Ease
Free your time for high-value activities and relationships
🧠 How It Works
Each month, we take one proven MREA growth model and make it immediately actionable for your business. No theory — just practical systems you can implement right away.
01
Break It Down Together
Join us during a live Power Hour where we dissect one MREA model in detail, showing you exactly how it applies to your daily operations.
02
See The Automation System
Watch as we demonstrate the complete automation system already built inside your account, ready to implement that specific growth model.
03
Activate In Your Business
Get templates, workflows, and step-by-step guidance to customize and launch the system in your business immediately — no tech expertise required.
Membership Levels
Choose the level that matches where you are in your journey — from exploring the basics to running a complete automated marketing engine.
AMPLIFY YOU REPUTATION
$49/month
ACTIVATE
$247/month
Free Access (30 Days) — Learn the Basics
Start here to explore the community and discover how high-impact marketing works for real estate professionals. Test drive our platform with no commitment and see the difference automation makes.
What's Included:
  • Full community and training hub access to all learning resources
  • Visibility Audit showing where you currently show up online
  • Monthly Power Hour live training session
  • Templates and examples to test AI marketing tools
This trial gives you everything you need to understand the framework and decide which paid tier fits your growth goals.
🔹 AMPLIFY — $149/mo
Every Model Needs Momentum
Amplify helps you use AI to simplify content creation and grow your business — embedding marketing into your daily process so you stay visible without the tech overwhelm or time drain.
AI-Powered Social Planner
Plan, create, post, and schedule content across all platforms from one dashboard
Google Business Profile Optimization
Maximize your local search visibility and attract more qualified leads
Brand Voice Kit
Define your tone and style once, then let AI create content that sounds authentically like you
AI Content Helper
Generate posts, captions, and emails instantly while maintaining your unique voice

Includes everything in Free Access plus all Amplify features listed above
ACTIVATE — $397/mo
Every Model Needs Activation
Turn momentum into motion with an AI assistant that manages reviews, follow-up, and client conversations automatically. Never miss an opportunity to connect with leads or nurture your database.
Powerful Features:
  • AI Assistant to handle leads, missed calls, and instant follow-ups
  • AI Review Bot to automatically request and respond to reviews
  • Text Bot AI to nurture contacts and book appointments seamlessly
  • Contact Management & CRM Integrations for complete organization
  • Advanced reporting dashboards to track your marketing performance

Includes everything in Amplify plus all Activate features listed above
🔹 AUTOMATE — $999/mo
Every Model Needs Leverage
Automate gives you the full engine — a complete AI-powered marketing system that connects your marketing, database, and follow-up to work for you 24 hours a day, 7 days a week.
Fully Activated AI Marketing Engine
Complete automation connecting all your systems and touchpoints
Voice AI + Text AI
Handle inbound and outbound client communication automatically
Client Milestone Automations
Birthday, anniversary, and home anniversary campaigns that run automatically
Monthly Branded Newsletters
Professionally designed newsletters built specifically for your team
Pre-loaded Warm-Up Nurtures
Two full years of nurture campaigns ready to deploy immediately
Campaign Templates
Ready-to-use campaigns for MOFIRs, Referrals, Open Houses, and Follow-Ups
Custom Automation: Each quarter, receive a new custom automation campaign installed and ready to run in your account — keeping your marketing fresh and effective.

Includes everything in Activate plus all Automate features listed above
💬 Frequently Asked Questions
What is the KW Marketing Community?
It's a comprehensive learning and automation platform designed exclusively for Keller Williams agents, where strategic marketing meets powerful systems. You'll learn how to take the proven MREA growth models you hear on the podcast and apply them through step-by-step strategies powered by cutting-edge AI technology.
This isn't just training — it's a complete support system that gives you the tools, templates, and automation to implement what you learn immediately. No more wondering how to bridge the gap between strategy and execution.
Leadership & Expertise
Stacy Esser
Top 1% KW Agent & Team Leader
Featured on NBC, The Today Show, and Good Morning America, Stacy brings real-world real estate success and proven systems that work in today's market. Her experience leading high-performing teams gives you practical insights you can implement immediately.
Selina Eizik
20-Year Marketing Veteran
Selina has helped scale multi-million-dollar brands through automation and sophisticated growth systems. Her enterprise-level marketing expertise translates complex strategies into simple, actionable steps for real estate professionals.
Together, they bring the perfect blend of real-world real estate success and enterprise-level marketing strategy, creating a unique learning environment you won't find anywhere else.
Who is this for?
Solo Agents
Ready to scale your business without hiring more staff or sacrificing your personal life
Team Leaders
Want to simplify and systemize your marketing while empowering your team members
Experienced KW Associates
At least 5 years in the business who want to turn their experience into sustainable momentum
Power Hours & Training Differentiation
What happens during the Power Hours?
Each Power Hour focuses on one specific MREA model (like Referrals, Reviews, or Expireds) and transforms it from concept to implementation. These aren't generic webinars — they're working sessions where you see real results.
You'll Experience:
  • Real-Life Application: How that model works in actual agent businesses with proven results
  • Live Automation Demo: See how it's automated inside your community system account
  • Personalization Workshop: Step-by-step guidance to customize it for your unique business and market
What makes this different from other marketing training?
We don't just teach what to do — we show you how it runs automatically in your business. This is marketing done for you through sophisticated automation and guided setup, not another course that leaves you wondering what to do next.
Live Expert Training
Regular sessions with Stacy and Selina, not pre-recorded videos
Plug-and-Play Templates
Pre-built campaigns ready to customize and launch immediately
AI-Driven Systems
Technology that works for you automatically, not more manual tasks
Dedicated Support Team
Real people who help you set everything up and answer your questions
Getting Started & Commitment
Do I need tech experience?
Not at all. Everything is designed to be agent-friendly, even if you're not tech-savvy. You'll have pre-built campaigns, done-for-you templates, and a dedicated support team that helps you set it all up. If you can send an email, you can use these systems.
Can I cancel anytime?
Yes, absolutely. All plans are monthly subscriptions with no long-term contracts or hidden commitments. You can cancel anytime before your next billing cycle with no penalties or hassle. We earn your business every single month.
How do the AI tools work?
Our system uses advanced AI to automate repetitive marketing tasks that consume hours of your time — from creating engaging content to sending personalized texts and managing complex follow-up sequences. Everything runs in your authentic brand voice, so communications sound personal and genuine while saving you hours each week.
The AI learns your style, preferences, and business approach, becoming more effective over time. You maintain full control and oversight while the technology handles the heavy lifting.
Results & Next Steps
What happens after the free trial?
You can upgrade anytime to one of the three paid plans — Amplify, Activate, or Automate. Your account and all your training progress carry over seamlessly, so you don't lose any work or start from scratch. Simply choose the level that matches your goals.
What kind of results can I expect?
Most agents start seeing improved engagement and consistent follow-up within the first 30 days of implementation. Over time, this automation creates predictable visibility, stronger client relationships, and more closings without adding to your already busy workload.
The key difference is sustainability — these aren't temporary tactics that require constant effort. Once your systems are running, they continue generating results month after month, compounding your marketing efforts and building long-term business growth.
"The difference between strategy and success is execution. This community gives you both."
💬 Support & Contact
Ready to Get Started?
We're here to help you every step of the way. Whether you have questions about which membership level is right for you, need technical support, or want to discuss how these systems can work in your specific market, our team is ready to assist.
Contact Information:
Eligibility Requirements:
Available to Keller Williams capping associates with 5+ years of experience in the business. This ensures you have the foundational knowledge to maximize the advanced strategies and systems we provide.